Strategic Management in Tourism

Discover the essential guide to managing tourism effectively with "Strategic Management in Tourism" by Luiz Moutinho, published by CABI Publishing in 2018. This comprehensive book, now in its third edition, spans 378 pages and provides an in-depth analysis of global trends and environmental impacts on tourism. Moutinho expertly links strategic thinking with actionable insights, making it an invaluable resource for both students and professionals in the industry.

The updated edition features enhanced pedagogical tools, including clear learning objectives, thought-provoking questions, and real-world case studies, which facilitate deeper understanding and application of concepts. Dive into the major factors influencing international tourism management and equip yourself with the skills to navigate this dynamic field. Ideal for anyone seeking to elevate their tourism management strategies, this book promises to be a key addition to your professional library.