• Book cover of: Nation Branding. By: Keith Dinnie

Nation Branding

Keith Dinnie

€62,83
€62,83 €65,24 Izpārdošana

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Autorius Keith Dinnie
Kalba Anglų k.
Leidimo metai 2022 m.
Puslapių skč. 268 psl.
Viršelis Minkštas viršelis
ISBN 9780367569891
Leidimas 3 ed

Nation Branding

Nation Branding: Concepts, Issues, Practice provides a theoretical framework, alongside insightful examples from the practice of Nation Branding, in which the principles of brand strategy and management are applied to countries globally.

Book cover of: Nation Branding. By: Keith Dinnie

Nation Branding

€62,83
€62,83 €65,24