Essentials of Pricing Analytics

Pārdošanas cena €56,39 Regulārā cena €73,30

BEZMAKSAS piegāde

2 ir noliktavā

Erik Haugom

280 psl.

2020 m.

Mīkstais vāks

Svītrkods: 9780367363239

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.