• Book cover of: Daytime Television Programming. By: Marilyn J. Matelski

Daytime Television Programming

Marilyn J. Matelski

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Leidimo metai 2023 m.
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Viršelis Kietas viršelis
ISBN 9781032621883

Daytime Television Programming

Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.

Book cover of: Daytime Television Programming. By: Marilyn J. Matelski

Daytime Television Programming

€109,12
€109,12 €112,49