Cramer's Choice

Discover the fascinating journey of Mike Cramer in his captivating memoir, Cramer's Choice, published by McFarland & Co Inc in 2023. This engaging account spans 253 pages and takes you behind the scenes of the baseball card industry, where Cramer's passion began as a young boy with an extensive collection. Before even reaching high school, he launched a successful mail-order trading card business, showcasing his entrepreneurial spirit. By the age of 30, he founded Pacific Trading Cards, a major player in the market. Cramer's Choice not only chronicles his personal experiences but also provides valuable insights into the intricate process of building a thriving business from the ground up. Whether you're a baseball card enthusiast or an aspiring entrepreneur, this memoir is a must-read that combines nostalgia with practical wisdom.