Categorical Statistics for Communication Research

Discover the essential resource for scholars in the field of communication with Categorical Statistics for Communication Research by Bryan E. Denham. Published by John Wiley and Sons Ltd in 2016, this comprehensive guide spans 296 pages and offers a thorough exploration of categorical data analysis tailored specifically for communication research.

This book seamlessly integrates vital background information and statistical formulas with practical data analyses. Readers will gain valuable insights into advanced techniques, including log-linear modeling and logistic regression analysis, making it an indispensable tool for researchers and students alike. Enhance your understanding of statistical methods and elevate your research capabilities with this authoritative text.