Book cover of: Advertising and New Media. By: Christina Spurgeon, Christ Spurgeon
Book cover of: Advertising and New Media. By: Christina Spurgeon, Christ Spurgeon
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Advertising and New Media

€54,99 €70,39
Līdz Christina Spurgeon, Christ Spurgeon
Pristatymas gali užtrukti 2-3 sav.

BEZMAKSAS piegāde

144 psl.

2007 m.

Minkštas viršelis

Svītrkods: 9780415430357
Apraksts

Clear and comprehensive, this book explores the evolving relationship between new media, advertising and new media consumers. Tracing the shift from ‘mass’ media to ‘my’ media, examples are taken from across the globe.
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