New Insights on Trust in Business-to-Business Relationships

Pārdošanas cena €94,79 Regulārā cena €123,22

BEZMAKSAS piegāde

Houcine Akrout

184 lapas

2019 gads

Cietais vāks

Svītrkods: 9781838670634

New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.