Wharton on Managing Emerging Technologies

Delve into the intricacies of modern business with "Wharton on Managing Emerging Technologies" by Robert E. Gunther. Published by John Wiley & Sons Inc in 2004, this informative paperback spans 480 pages, offering crucial insights for today's dynamic marketplace. This book presents an interdisciplinary perspective, guiding managers on adapting their business practices to the fast-paced innovations of biotechnology, information technology, the Internet, and advanced materials.

With contributions from a team of esteemed researchers, Gunther equips decision-makers with the necessary tools and strategies to navigate the ever-evolving industrial landscape. Perfect for professionals seeking to enhance their understanding of management in the context of emerging technologies, this work is an essential addition to any business library. Elevate your knowledge and strategies with this comprehensive guide to the intersection of business and innovation.