Strategic Market Management

Pārdošanas cena €69,54 Regulārā cena €90,40

BEZMAKSAS piegāde

1 ir noliktavā

Damien McLoughlin

368 lapas

2010 gads

Mīkstais vāks

Svītrkods: 9780470689752

The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.