• Book cover of: Sponsored Editorial Content in Digital Journalism. By: Jonathan Hardy

Sponsored Editorial Content in Digital Journalism

Jonathan Hardy

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Autorius Jonathan Hardy
Kalba Anglų k.
Žanras Literature
Leidimo metai 2024 m.
Puslapių skč. 146 psl.
Viršelis Minkštas viršelis
ISBN 9781032453552

Sponsored Editorial Content in Digital Journalism

For advertisers and news publishers, brand sponsored content has offered attractive solutions to problems of ad-avoidance and financing journalism. This book is an investigation into the practices, possibilities and problems of sponsored editorial content across various national and regional contexts.

Book cover of: Sponsored Editorial Content in Digital Journalism. By: Jonathan Hardy

Sponsored Editorial Content in Digita...

€51,92
€51,92 €53,99