• Book cover of: Social Influence and Consumer Behavior

Social Influence and Consumer Behavior

Daniel (Cox School of Business, Southern Methodist University, USA) Howard

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ISBN 9781138844872

Social Influence and Consumer Behavior

Social Influence and Consumer Behavior by Daniel J. Howard, Amna Kirmani, Priyali Rajagopal.

Published by Routledge, (2014), Paperback, 150 pages.

Topics: Consumer behavior.

Book cover of: Social Influence and Consumer Behavior

Social Influence and Consumer Behavior

€57,98
€57,98 €60,24