• Book cover of: Services Marketing Management. By: Peter Mudie

Services Marketing Management

Peter Mudie

€72,53
€72,53 €75,24 Izpārdošana

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Services Marketing Management

Provides an approach to the service industry with a focus on the management and marketing elements. This book features exercises and mini cases throughout the text to consolidate learning and make it more student friendly.

Book cover of: Services Marketing Management. By: Peter Mudie

Services Marketing Management

€72,53
€72,53 €75,24