Our Future in Public Relations

Discover the transformative insights of "Our Future in Public Relations" by Ken Kerrigan, published in 2020. This engaging book spans 120 pages and is designed for communications management professionals eager to navigate the complexities of today's media landscape. In a time characterized by fake news and eroding public trust, Kerrigan challenges readers to rethink the role of public relations. Are we witnessing the decline of this essential field, or is it more crucial than ever in fostering purpose-driven organizations? This thought-provoking exploration will equip you with the knowledge and strategies necessary to thrive in the evolving world of public relations. Add this essential read to your collection and be at the forefront of change in the industry!