Key Account Management

Pārdošanas cena €51,54 Regulārā cena €67,00

BEZMAKSAS piegāde

3 noliktavā, gatavs nosūtīšanai

Diana Woodburn

496 lapas

2011 gads

Mīkstais vāks

Svītrkods: 9780470974155

This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.