Customer Value Starvation Can Kill

Regulārā cena €29,99
3 noliktavā, gatavs nosūtīŔanai

Gautam Mahajan

150 psl.

2021 m.

MinkŔtas virŔelis

Svītrkods: 9781952538582

Value is a most misunderstood and misused word. As it becomes fashionable to create value, more companies are rushing towards the creating value mantra. In so doing, they forget value starvation and value destruction. This book is about value starvation. It shows you how to recognise value starvation, how to avoid it and how to prevent it.