{"product_id":"trademarks-and-their-role-in-innovation-entrepreneurship-and-industrial-organization-taylor-francis-ltd-9780367706661-carolina-castaldi","title":"Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization","description":"\u003cp\u003eThis book takes stock of the emerging academic research on how companies use trademarks. It collects a rich set of contributions from several research perspectives and disciplines and proposes an integrated view bridging different levels of analysis: individual, firm, industry, and country level.\u003c\/p\u003e","brand":"Carolina Castaldi","offers":[{"title":"Default Title","offer_id":52256673366358,"sku":"9780367706661","price":54.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367706661.jpg?v=1767786439","url":"https:\/\/www.bookshop.lv\/products\/trademarks-and-their-role-in-innovation-entrepreneurship-and-industrial-organization-taylor-francis-ltd-9780367706661-carolina-castaldi","provider":"Bookshop","version":"1.0","type":"link"}