{"product_id":"marketing-communications-in-tourism-and-hospitality-taylor-francis-ltd-9780750682770-scott-mccabe","title":"Marketing Communications in Tourism and Hospitality","description":"\u003cp\u003eHow can marketing communication strategies meet the changing and challenging demands of modern consumers, and maintain a company's competitive edge? This book discusses this vital discipline specifically for the tourism and hospitality industry. It explains and critiques the practice and theory in relation to this industry.\u003c\/p\u003e","brand":"Scott McCabe","offers":[{"title":"Default Title","offer_id":52236107022678,"sku":"9780750682770","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780750682770.jpg?v=1767756604","url":"https:\/\/www.bookshop.lv\/products\/marketing-communications-in-tourism-and-hospitality-taylor-francis-ltd-9780750682770-scott-mccabe","provider":"Bookshop","version":"1.0","type":"link"}