{"product_id":"managing-luxury-brands-kogan-page-ltd-9781398606401-a-complete-guide-to-contemporary-luxury-brand-strategies-eleonora-cattaneo","title":"Managing Luxury Brands","description":"\u003cp\u003eExplore the intricate world of luxury brand management with \u003cstrong\u003eManaging Luxury Brands\u003c\/strong\u003e by \u003cstrong\u003eEleonora Cattaneo\u003c\/strong\u003e, published by \u003cstrong\u003eKogan Page Ltd\u003c\/strong\u003e in 2023. This comprehensive guide spans 360 pages, offering invaluable insights into what defines a luxury brand and effective marketing strategies tailored for this unique sector. Discover the latest opportunities arising from technological advancements and the growing emphasis on end-to-end sustainability. Whether you're a seasoned professional or new to the industry, this book equips you with the knowledge to navigate the complexities of luxury brand management successfully. Elevate your understanding and enhance your strategies with this essential resource.\u003c\/p\u003e","brand":"Eleonora Cattaneo","offers":[{"title":"Default Title","offer_id":52269218267478,"sku":"9781398606401","price":48.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781398606401.jpg?v=1767802709","url":"https:\/\/www.bookshop.lv\/products\/managing-luxury-brands-kogan-page-ltd-9781398606401-a-complete-guide-to-contemporary-luxury-brand-strategies-eleonora-cattaneo","provider":"Bookshop","version":"1.0","type":"link"}