{"product_id":"business-gamification-for-dummies-john-wiley-sons-inc-9781118466933","title":"Business Gamification For Dummies","description":"\u003cp\u003eUnlock the potential of gamification in your business with \u003cstrong\u003eBusiness Gamification For Dummies\u003c\/strong\u003e by \u003cstrong\u003eKevin Werbach\u003c\/strong\u003e and \u003cstrong\u003eDana Brigham\u003c\/strong\u003e. Published by \u003cstrong\u003eJohn Wiley \u0026amp; Sons Inc\u003c\/strong\u003e in 2013, this comprehensive guide spans \u003cstrong\u003e320 pages\u003c\/strong\u003e and offers an accessible approach to understanding and implementing gamification strategies. \u003c\/p\u003e \u003cp\u003eIn today’s digital landscape, gamification has emerged as a powerful tool that applies game design elements to enhance customer engagement, loyalty, and retention. This book breaks down the core concepts of gamification, making it easy for business professionals to harness its benefits effectively. Whether you’re looking to boost your online presence or create a more engaging customer experience, this resource provides practical insights and actionable strategies. \u003c\/p\u003e \u003cp\u003eDiscover how to motivate your customers and drive positive behavior through gamification, and transform your business with this essential guide.\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52251001782614,"sku":"9781118466933","price":16.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118466933.jpg?v=1767778293","url":"https:\/\/www.bookshop.lv\/products\/business-gamification-for-dummies-john-wiley-sons-inc-9781118466933","provider":"Bookshop","version":"1.0","type":"link"}