{"product_id":"brand-strategy-in-three-steps-kogan-page-ltd-9781398609792-a-purpose-driven-approach-to-branding-jay-mandel","title":"Brand Strategy in Three Steps","description":"\u003cp\u003eDiscover the essential guide to building a powerful brand with \u003cstrong\u003eBrand Strategy in Three Steps\u003c\/strong\u003e by \u003cstrong\u003eJay Mandel\u003c\/strong\u003e. Published by Kogan Page Ltd in 2023, this insightful paperback spans 256 pages, offering a comprehensive approach to branding that resonates with today's consumers. \u003c\/p\u003e \n\n\u003cp\u003eThis book introduces a values-driven branding framework designed to help businesses connect deeply with their customers. Through a three-step process, you will learn how to clarify your brand's core values, integrate them into your business practices, and effectively communicate these values to your audience. \u003c\/p\u003e \n\n\u003cp\u003eWhether you're a seasoned marketer or a business owner looking to enhance your brand presence, Jay Mandel's expertise will guide you in cultivating a meaningful brand strategy that stands out in the competitive marketplace. Unlock the potential of your brand today!\u003c\/p\u003e","brand":"Jay Mandel","offers":[{"title":"Default Title","offer_id":52278479126870,"sku":"9781398609792","price":36.37,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781398609792.jpg?v=1767822196","url":"https:\/\/www.bookshop.lv\/products\/brand-strategy-in-three-steps-kogan-page-ltd-9781398609792-a-purpose-driven-approach-to-branding-jay-mandel","provider":"Bookshop","version":"1.0","type":"link"}