{"product_id":"blue-ocean-strategy-macat-international-limited-9781912302130-andreas-mebert","title":"Blue Ocean Strategy","description":"\u003cp\u003eDiscover the groundbreaking insights of \u003cstrong\u003eBlue Ocean Strategy\u003c\/strong\u003e by \u003cstrong\u003eAndreas Mebert\u003c\/strong\u003e, published by \u003cstrong\u003eMacat International Limited\u003c\/strong\u003e in 2017. This compelling guide, spanning 112 pages, challenges traditional business paradigms by asking a pivotal question: What if you could make your competition irrelevant? Instead of competing in crowded markets, Mebert encourages businesses to explore \"blue oceans\"—untapped market spaces ripe for innovation and growth. This strategic approach not only helps companies stand out but also opens up new avenues for success. Ideal for entrepreneurs, business leaders, and anyone eager to rethink their market strategies, \u003cstrong\u003eBlue Ocean Strategy\u003c\/strong\u003e is a must-read for those looking to thrive in today’s competitive landscape.\u003c\/p\u003e","brand":"Andreas Mebert","offers":[{"title":"Default Title","offer_id":52250430406998,"sku":"9781912302130","price":24.24,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781912302130.jpg?v=1767777489","url":"https:\/\/www.bookshop.lv\/products\/blue-ocean-strategy-macat-international-limited-9781912302130-andreas-mebert","provider":"Bookshop","version":"1.0","type":"link"}